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Using Content to launch your new Products, by Brian Newmark

There is one thing on the internet that can be pushed as much as you like without being self-promotional. It is certainly not your new product. Content. There’s just one word for it. An informational, entertaining, catchy and well presented piece of content can be promoted as much as you like, and more you promote it, better it gets. This content, being natural and high quality, can be used to promote your ...

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Get To IT, Product Marketing Done Right, by Brian Newmark

There are always 2 sides of an online marketing campaign. One is the sneaky way to do it which often backfires. The other is a more trusted way which does not bring quick results but sustains results overtime. When product marketing is done right, it brings with itself many things which include conversion, brand loyalty, reputation, customer loyalty, leads etc. It is more than just sales; it is about a comp ...

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7 Steps to Market Your New Product Line, by Brian Newmark

One of the quickest ways for a business to grow further is to add something new. This something is generally related to the existing products, thus complementing the rest of the product line. Even if your new product line represents an existing brand, supports existing products and is a necessity for the market, it still has to be marketed. A new product line needs to be marketed from scratch. One has to do ...

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Marketing Content Is Like Marketing Products, by Brian Newmark

There is a connection between marketing your product and marketing your content. When you market your product, you do a self promotional activity. It is difficult, brings fewer benefits and adds more to the costs. In short, self promotion and marketing products directly isn’t cool. What works smoothly is marketing content. That is where content marketing starts. Here, in this article, we will discuss ways t ...

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When Product Marketing Goes Wrong by Brian Newmark

Product marketing is an online marketing method where a certain product is promoted and marketed to get more sales. There are several ways by which a product can be marketed online. It is a quick way to start selling the product and earning instant income. If the product is sold on subscription then it can even bring monthly income. Product marketing surely seems like a great idea. There is almost nothing b ...

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Marketing Online, 9 things NOT To do, by Brian Newmark

Online marketing can be done on several channels. Each offers unique benefits and with every marketing method one can explore a wide range of opportunities. There are social platforms, PPC, SEO and there are a whole host of marketing methods like guest blogging, content marketing etc. Any marketing method is worth doing as long as it brings positive ROI. However, there are certain online marketing methods t ...

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Marketing, Just As Important As Content Creation by Brian Newmark

There was a time, not too long ago when things were very different on the internet. Any content was good to have, the search engines were too stupid to make out any difference between good content and the usual crap. That time is over and perhaps for the better. Now, content creation is step one and marketing is step two. If you want any success online, you just have to do both steps properly. Here, in this ...

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Where You Went Wrong With Content Marketing, How To Fix It

Content marketing is a specialized form of marketing. It is easy to overlook certain crucial fine print and go wrong and mess it up badly. When you do content marketing properly it bring a lot of benefits, so you can’t ignore it and you can’t go wrong. This is a tricky situation. Let us discuss the various scenarios in content marketing where you went wrong and how you can fix it. 1) Content: With so much c ...

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How I Make Content Marketing Look So Easy, by Brian Newmark

Content marketing is easy. Content marketing is quick. It’s a complete process in itself and provides absolute success in marketing your brand. So, what is the catch? It’s how you approach it, how you strategize and implement it. Content marketing can be very easy if done properly from the start without making any mistakes. In this article, we will discuss the step by step process of making a content market ...

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Content Marketing at Its Best, by Brian Newmark

Brian Newmark's views of the day on Content Marketing. This is one marketing tool which can transform an online business into a huge brand. Content marketing is a total package that delivers top results. It can generate traffic, build and grow an audience, create a following and convert all of these into sales. When it comes to content marketing, there are no half measures. Either it is at its best or it is ...

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