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10 Signs you’re marketing wrong, by Brian Newmark

Every marketing campaign has some errors. Sometimes an entire campaign can go wrong and backfire. And that is all right. Because that is how you learn and stop making the same mistakes in the future. Taking educated risk is a part of business. But doing mistakes that are potentially stupid, doing things that are established as not worth doing, taking risks that are known to flop are perfect signs that you a ...

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7 Steps to Market Your New Product Line, by Brian Newmark

One of the quickest ways for a business to grow further is to add something new. This something is generally related to the existing products, thus complementing the rest of the product line. Even if your new product line represents an existing brand, supports existing products and is a necessity for the market, it still has to be marketed. A new product line needs to be marketed from scratch. One has to do ...

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