In order to be successful in your online business you need to stay ahead of the crowd. There is no dearth of competition in any niche but staying ahead will place you on the top and make you an expert on the topic of your business. There are certain things that will put you ahead, for example media coverage, guest blogging on A-list blogs, a decent PPC budget etc. but it will also put a dent on your marketi ...
Read more ›Every marketing campaign has some errors. Sometimes an entire campaign can go wrong and backfire. And that is all right. Because that is how you learn and stop making the same mistakes in the future. Taking educated risk is a part of business. But doing mistakes that are potentially stupid, doing things that are established as not worth doing, taking risks that are known to flop are perfect signs that you a ...
Read more ›Having your own products and selling them online is the ultimate online stability for any business. All you need to do is get your products online and both digital and real-world goods qualify for this. However, getting your products online and making sales are two different things. When it comes to marketing your products on the internet, you need quite a few steps to successfully market and sell. 1) Tweak ...
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There was a time when every business was expected to have a website. Now, most have it anyway. And it is no longer enough. When everyone has a facebook page, a Google local listing, a twitter ID, a website and everything else that is a must have, it becomes a general practice. You have it and so does everyone else. What sets you apart is how you maintain it. In a time like this, a perfectly maintained busin ...
Read more ›The days of the laptops are nearing an end as the dawn of cell phones is heading towards a bright sunny day. No matter how broke someone is, they still have a cell phone and internet connection to browse your websites. However, simply having a mobile responsive site is no longer enough, to beat the completion and stay ahead; one must look to get their mobile apps downloaded by their end users. Here, in this ...
Read more ›There is one thing on the internet that can be pushed as much as you like without being self-promotional. It is certainly not your new product. Content. There’s just one word for it. An informational, entertaining, catchy and well presented piece of content can be promoted as much as you like, and more you promote it, better it gets. This content, being natural and high quality, can be used to promote your ...
Read more ›There are always 2 sides of an online marketing campaign. One is the sneaky way to do it which often backfires. The other is a more trusted way which does not bring quick results but sustains results overtime. When product marketing is done right, it brings with itself many things which include conversion, brand loyalty, reputation, customer loyalty, leads etc. It is more than just sales; it is about a comp ...
Read more ›It is not easy to get a new product out there and expect it to do well. The product might not be ready, it might have competition, and there might be other products that are superior in quality or marketing. In short there are many reasons why your new product marketing campaign can fail. 1) Half ready product: This is the primary reason why many new products fail. It is launched when it is not ready. A lot ...
Read more ›Product marketing is an online marketing method where a certain product is promoted and marketed to get more sales. There are several ways by which a product can be marketed online. It is a quick way to start selling the product and earning instant income. If the product is sold on subscription then it can even bring monthly income. Product marketing surely seems like a great idea. There is almost nothing b ...
Read more ›Online marketing can be done on several channels. Each offers unique benefits and with every marketing method one can explore a wide range of opportunities. There are social platforms, PPC, SEO and there are a whole host of marketing methods like guest blogging, content marketing etc. Any marketing method is worth doing as long as it brings positive ROI. However, there are certain online marketing methods t ...
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